Marketo authentication

Prerequisites

To create a connection, you need the following credentials:

• Client ID
• Client secret
• Base URL

Retrieve the credentials

Client ID and Client secret

To generate the client ID and the client secret, follow these steps:

1. Go to the Marketo website and log in using your standard credentials.
2. Once you are logged in, select Admin in the upper part of the main interface.
3. On the left-side menu, go to Integration and select LaunchPoint.
   
   

   

   
   

4. Select New and then select New Service.

   
   

   

   
   
5. Choose a Display Name.
6. From the Service drop-down menu, choose Custom.
7. Provide a Description and select any user from the API Only User drop-down menu.
8. Select CREATE.
   
   

   

   
   
9. To display the client ID and the client secret, select View Details for your corresponding service.

10. The Client Id and the Client Secret are displayed on the screen.

Base URL

To retrieve the base URL, follow these steps:

1. Go to the Marketo website and log in using your standard credentials.
2. Once you are logged in, select Admin in the upper part of the main interface.
3. On the left-side menu, go to Integration and select Web Services.
4. Under REST API, next to Endpoint, the base URL is displayed on the screen.
   
   

   

   
   

Add the Marketo connection

To create a connection to your Marketo instance, you need to perform the following steps:

1. Select Integration Service from Automation Suite.

2. From the Connectors list, select Marketo. You can also use the search bar to narrow down the connector.

3. Select the Add connection button.

4. Enter the required credentials, then select Connect.

   
   

   

   
   
5. Your connection has been added.

Scopes and permissions

You can use the connection to enable the Marketo activities in UiPath Studio to build automations for list, lead management. The various permission-based use cases that can be achieved are as follows:

Scope/permission	Use case	Activity/event
Read-Write Leads	To create lead, add/remove lead to an existing list and retrieve all leads, lead changes	Create Lead Add Leads to List Remove Leads from List Get Lead Changes Update Lead Get All Leads